BOOM provides consultancy and training on subjects ranging from retail design to café and kiosk design, pharmacy, fashion and specialty food stores to shop exteriors and streetscapes.

Good visual merchandising is presentation of the product, at its best, in the store — easy to locate, easy to see, easy to select, coordinate or combine with other products, and eventually, easy to purchase.

Good visual merchandising is presentation of the product, at its best, in the store — easy to locate, easy to see, easy to select, coordinate or combine with other products, and eventually, easy to purchase.

It means products arranged by category or use, by colour and/or pattern, by price, or any logical combination of the above. Visual merchandising is logical, orderly and takes confusion out of shopping. It creates a sense of harmony and colour-control in the store. It simplifies the on-the floor stock inventory.

By all means add any new “trends”, techniques, devices or gimmicks, if you can see them helping to clarify or enhance the visual merchandising. It is a “science” that is combined with an “art”. The “art” is display.

Display is that something extra that helps make the visual merchandising unique, special and more effective.

The attraction, the theatrics that lead and keep the shopper focused on the product presentation. It is what leads the shopper into your store and to the product — it explains as it entertains which create sales for the retailer or head office. Boom offers the following services to assist your business or shopping centre:

Predesign Reports
Once the location has been determine we will review the area, floor plans and provide a written report on how maximize sales and presentation so your store gets off on the right foot. This report is then given to the designer to incorporate into the retail design using sales & VM techniques.

Visual Merchandising Management Training
Visual Merchandising, business advice and sales generation

Visual Merchandising Store reviews
Is your store a visual mess. Full of clutter, product everywhere… don’t know where to move? Low sales and struggling.. Or do you have a great VM idea or are opening a new store but don’t know where to start? We will get you moving in the right visual direction. We can come in for a in-store consultation followed up with a VM report, providing solutions to all your VM challenges.

Store design suggestions for increased sales
Verbal consultancy on how best to present the store to lure customers in and get them to buy.

Training

  • Food merchandising and presentation
  • Store layout and visual communications
  • Fashion Merchandising & store layout
  • Customer buying zones for food

Call for your FREE quote on +61 4 7700 4441 or email info@boomretail.com.au